Science Says We Should Be Wearing Red Lipstick Every Day!

We've been in love with the red lip for quite some time - it's classic, fearless, and can take a jeans-and-tee outfit to insta-sassy in matter of seconds. So when we heard that there were a few scientific studies that prove - yes - wearing red lipstick is actually good for you!

According to a study by a study conducted by Chanel's R&D division and researchers at Gettysburg College in Pennsylvania in 2013, accentuated red lips have been proven to make us look younger over time. As we get older, our skin darkens but our eyes, lips and eyebrows all become paler. When we balance that out with a bold red lip, it flatters our overall complexion and makes our skin glow - think of it as like being a fine wine - we can only get better with age.

In 2011 Harvard also teamed up with Procter & Gamble for a study regarding women and their lipstick habits in the workplace. Not unlike the study with CoverGirl, they found that women felt more confidence in their place of work when the wore more makeup. They asked over 100 adults to study the photos of women with heavier makeup versus women with light or no makeup and the overwhelming conclusion was that women who wore dark eye makeup and darker lips were seen as more competent. Silly? Perhaps. But it couldn't hurt to rock a daring shade when you're up for that promotion.

So if you're already rocking the red hues on your kisser, keep up the great work. Science says it's working for you, gals. Feeling inspired to change it up from your usual pink tones (or if you're like me, uh, usually bare-lipped)? Here's a pretty good place to start for some great shades.

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